Have you ever wondered if the time you're spending on Instagram is even worth it?
Are you tired of scheduling posts that don't lead to client inquiries?
Do you have a sneaking suspicion that some of the techniques you've learned about Instagram don't work for the level of clients you want to work with?
Would you love nothing more than to know exactly what to do to make your Instagram account more appealing to the high end clients you want to work with most?
Do you wish you had access to professionally designed graphics that make your company look polished and professional?
Are you ready to take the guesswork out of Instagram once and for all?
If you answered YES to most or all of these questions, we have created something just for you! At the request of our coaching clients, we've taken the time to curate and tailor a one-stop Instagram toolkit that works specifically for high end service business owners.
Now you can snag your own copy of our toolkit and gain access to the strategies our coaching clients use to attract their high end clients on repeat.
for high ticket service business owners
Instagram works differently for different types of businesses. 😮 What do we mean by that exactly? Simple… The strategy you need to attract and close high end clients on Instagram is VERY DIFFERENT than the strategy you need to sell low ticket products or services. Let’s take a look at why…
But, what about high ticket services you ask?
That’s a whole 'nother barrel of monkeys 🐵 my friend, and here’s why:
Paula’s Case study
Other courses I’ve done were very generic for female business owners. They didn’t talk about appealing to luxury or high end clients. There was nothing about content and mixing media, how to write the captions, how to vary the call to action, or how to design an amazeballs layout.
I went for over 2 years without a new client from Instagram. Now, I’ve lost count of the new client bookings. I just had a random person that “found me on the gram” do a 25K booking last week for something I’ve never posted about. It’s the quality of my posts that's drawing them in.
Besides new bookings, I have a clear direction to go with my marketing. It’s not all willy nilly. It makes sense now. I can plan ahead for the seasons and things I want to promote as well as highlight trending places or unique experiences in a beautiful way.
Luxury Travel Advisor
Alton’s Case study
This course is all about high-end clients and what they like to see. Most people don’t know how to share what *attracts* high-end clients at all. Now have a feed that is aesthetically pleasing to the right clients and it doesn’t take as much as I thought it did.
I never ever got Instagram inquiries, now I do. That’s with me just doing the minimum of what I learned! The people who now find me on Instagram are also my ideal clients.
Coming from clueless to “okay this isn’t so bad” helps me not focus so hard on it. It has brought social media to a level I can understand. Scheduling, and even planning my content pillars is vital for me to loosen what felt like a burden before.
If you’re someone who sees social media as a giant mountain that you know you need to climb and don’t know how to begin, what tools to use, how long it’ll take, or even have a reason why you should climb the mountain in the first place—you’ll want to buy this course. It’s everything you need to know, it’ll hold your hand, and it’ll give you an understanding of something that feels complex but doesn’t have to be.
Alton Mitchell III
Luxury Travel Advisor
Alison’s Case study
I feel like my brand and feed are starting to be more cohesive. Erica teaches that aesthetics are important while other coaches are teaching that a curated feed is no longer important (I’ve taken several IG courses and they are all saying this but I don’t think they are taking high end clients into account).
I thought I had to have 10K followers to get clients but that is not the case. I just need engaged followers!
People who want advice on Instagram to attract high end clients will benefit from this course. It is different from the other courses out there that say to just post everyday and make lots of funny reels.
Alison B. Wright
Virtual CFO + Money Strategist
Rich’s Case study
The EP team gives a full circle view of quality over quantity concepts. AND is target-driven, meaning it's not just about making your insta look good – but rather making it look and feel appealing to the clients YOU wish to attract. I've had numerous clients reach out after seeing our Instagram. On a personal level, I feel more confident that our presence better reflects what we do, who we serve, and how we serve.
I have closed a client without a sales call (just a few emails), just based on the intrigue our Insta caused. The client was wowed by our Social Media page, went on to message me there, looked at our website next, and after just a couple of emails, we locked in an event together!
Social Media is still a great tool to convey not only what you do, but HOW you do it. And as any good tool in your kit, if it's not sharpened, it's going to be much harder to use properly. This course has helped us finally be able to understand that Social Media is not for us to showcase how 'awesome' we are, but to help clients get a bird's eye view of the whole vibe of our company.
Luxury Live Event Musician
WE'RE HERE TO MAKE WINNING
The High Ticket Instagram Toolkit is everything never knew you want and need to run your Instagram marketing like a professional designer and marketing boss.
Crafting a strategy that makes your Instagram account captivating for high end clients isn't hard, it's just different. Learn the strategies that help our clients attract and close contracts for their services from $3,000 - $500,000 per client.
Choose your new profile photo, create a bio that magnetizes your dream clients, and choose the links that help your clients take the next step towards working with you. Use our formulas to make simpler than ever to write your bio!
Create your content pillars and learn techniques for captions engagement, mixed-media and hashtag strategies, and how to drive traffic with your Instagram Stories & Highlights to draw in high end clients for your service business.
Imagine if you could create and schedule your Instagram posts in just 1-2 days per month? Learn the strategy our team uses to schedule content in advance, technology tips, and how to create more impact with your Instagram feed in less time.
Are you ready to create unique visual designs to brand your Instagram feed? During this workshop you'll be able to customize the design templates we’ve included for you to match your brand and style.
Swipe our done-for-you templates created for you by our team of graphic designers. Follow our tutorials so you never have to wonder what makes a design feel high-end. Includes templates for: posts, reels, highlight covers, and stories.
Does your color palette need a refresh? No worries, our designers took care of you! Choose from 8 curated luxury palettes. Whether you're preppy, beachy, or neutral and luxe, you're sure to find something you love.
Looking for a cohesive and decidedly luxurious style to captivate the eye of even the most high end clients? Choose from 8 curated font combinations pulled together by our team of branding designers.
If you're tired of wondering what you have to do to attract more of the high end clients you want to work with most through Instagram this toolkit is PRICELESS.
TIME WASTED WITHOUT A STRATEGY
MIS-MATCHED VISUALS & DESIGNS
MARKETING trial & error
Right now you can instantly access your perfectly prepared, simple, strategic, and step-by-step Instagram plan and the tools and templates you need to successfully put it all together. Unleash your inner marketing boss with less hassle, overwhelm, and elbow grease than you ever thought possible!
This tool kit was created for a specific type of service entrepreneur. Does this sound like you?
You’re not looking for average or status quo success. You want to build an exceptional business, and you’re ready to exponentially expand your business—like yesterday!
You realize by now you won’t win the game by working harder. You want to work smarter with proven strategies for success.
You are ridiculously skilled and talented. You want to charge what your services are truly worth and book clients who are happy to pay your desired price point.
You own a service, consulting, or coaching business and charge (or want to charge) $3,000 - $500,000+ for your company's services.
You want to charge industry-leading pricing for your company's incredible work and attract more high end clients rather than price shoppers and bargain hunters.
this..tool..kit..was..made..just for you.
If this sounds like you,
for my business?
The High Ticket Instagram Toolkit is specifically designed to support high end service entrepreneurs within the following three industries:
Bakeries & Desserts
Calligraphers & Stationery
Caterers & Venues
Event Planners & Designers
Lighting, Music, & Production
Tent & Rentals
Traveling Beauty Pros
Accountants & Bookkeepers
Branding & Website Designers
Coaches & Consultants
Conferences & Retreats
Funnel Designers & Marketers
Social Media & PR Pros
Health & Wellness
Home Organization & Systems
Spas & Salons
Don’t see your industry listed here or want to confirm this tool kit is for you? Send us a message! We’re happy to chat!
If you provide a high value service, product, or experience and you charge (or want to charge) between $3,000 and $500,000 for your services, The High Ticket Instagram Toolkit will help you to up-level your brand to appeal to high end clients on Instagram.
Includes everything you need to RUN YOUR INSTAGRAM MARKETING LIKE A BOSS…
• High-level step-by-step training
• Strategy, knowledge, and techniques
• Tools, designer templates, and resources
It's everything you've been hoping for packaged into one easy-to-use toolkit.
The Numbers Don’t Lie.
(Ahem! That's before you start calculating the value of attracting and closing more high end clients, which is actually pretty priceless if you ask us).
HOWEVER, for a very limited time you can snag instant access to your own copy of our toolkit, tutorial videos, templates, for only:
per month for 4 months!
FREQUENTLY ASKED QUESTIONS
Tutorial videos, screenshares, step-by-step instructions, Instagram strategy for high end service business owners, downloadable workbooks, examples, and templates. Basically, this tool kit includes everything you need to bring your Instagram game to the next level!
NO you don't have to use them, unless you want to! Reels are totally optional and you can decide whether or not to use them based on your own choices and strategy. In case you do want to play with reels, we have included graphic templates to use in case you'd like to do reels, the introverted way. With these graphics you can benefit from the power of reels whether or not you want to be on camera. If you'd like to be on camera and use reels the traditional way, you're more than welcome to do that too.
Yes! Most Instagram courses focus on trends and "showing up". This course and toolkit focuses on strategies and techniques that stand the text of time, and most importantly, work for high end service entrepreneurs. High end service businesses are not click to buy products, so your strategy must be focused on keeping your content organized, engaging, exciting, and nurturing for your future clients. You'll also learn how to place bread crumbs throughout your Instagram feed, stories, and highlights for future clients to find and take action towards the next steps of working with you.
Absolutely! I've included step-by-step tutorials and screenshare videos on exactly how to use our techniques. If you decide to delegate your Instagram management to one of your team members or to an expert, they'll be able to access and use our strategies and templates as well. The important thing to remember is that strategy for high end service businesses is very different than products and low-priced digital products. This toolkit gives you everything you need to run your Instagram OR delegate your Instagram management like a boss.
Yes! This is exactly why we've included templates and design tips and techniques for using them. We've had some clients who are not design savvy at all make use of our templates and techniques to totally renovate their visual aesthetic and appeal. Dare we say you'll feel pretty design savvy with this toolkit as your secret weapon?
As soon as you purchase the toolkit you'll have instant access to everything included. Everything is unlocked and you can use it right away!
As soon as you enroll, we’ll automagically email you with your login and a link to access The High Ticket Instagram Toolkit. Please give our internet fairies at least ten minutes to send everything over. If you haven’t received your confirmation email, be sure to check your spam folder! You’ll be able to access our member dashboard through your computer, iPad, or phone, but because of the nature of this course and design tools, we recommend logging in from your computer whenever possible. Once you’ve logged into our member dashboard, you’ll watch the video for step-by-step instructions on what to do to get started! If you have any issues at all accessing your content, please email Sophia@ericapowell.com and she will help you get access to everything you need.
For sure! If you attended the retreat and have the workbook, you have a great head start. However, if you want to review the tutorials step-by-step or listen to the lessons anytime you want by video, this course is invaluable.
This course has training videos partnered with powerful digital workbooks that you can either complete on your computer OR print out and complete in writing, whichever you prefer. We've also included Canva templates that you can use with any free or paid Canva membership so you don't have to use Photoshop or any other complicated design software options.
You can access your course content anytime based on your schedule and as many times as you’d like. It's all pre-recorded so you can decide whether you want to binge the course Netflix style or take your sweet time. The choice is entirely yours!
Absolutely. We have a full-scale graphic design team that can customize your graphics to match your brand or design a custom brand and website if you like to match your stellar new feed. Additionally we offer two coaching programs and private coaching at three different price points, so you can always find support to match your desired investment level. If you'd like more information about our other services, please send us a Business Building Questionnaire and we will reach out to make sure you have the information you need to choose which options make the most sense for you.
The High Ticket Instagram Toolkit has a total value of $10,576 because of the step-by-step tutorials, professionally designed templates, and strategies (not to mention giving you the ability to appeal to higher end clients and entice them to take action, which is priceless).
We had to make a choice whether to price this for what it was worth, or price it within reach of any action-takers who want to grow their business. We chose the latter. At the end of the day, we know this is a great way for you to get to know our company, and to provide an incredible value as a first step to potentially working together in other ways.
So, if you're tired of using dated Instagram strategies and spending countless hours on Instagram that don't help you attract the clients you want to work with most, we designed this course just for you!
Snag your own copy of The High Ticket Instagram Toolkit on sale today! Regularly priced at $1,497, this toolkit is on sale for a limited time for only: